Strava, which means ‘Strive’ in Swedish is a free health and fitness application created in the US. Developed in 2009, Strava was made for athletes, by athletes focusing on fitness tracking features. In March 2022, the application reached the milestone of 100 million registered users worldwide and is currently valued at more than $1.5 billion. Strava offers in-app purchases ranging from $2.99 to $60.00 per item. The key app offerings are listed below:
– Strava works with both Android and Apple devices to turn them into sophisticated tracking devices for various sports like running, cycling, swimming, yoga, gym, CrossFit, rock climbing, hiking, etc. The performance data can also be viewed later.
– It syncs with most devices (GPS watches, head gear, phones, etc.) and records all performance metrics imaginable.
– It acts as a social network for athletes to connect and share their activity stats. Various communities and clubs are formed on Strava.
– Using the safety feature Beacon, you can share your real-time location with a loved one.